The company-wide program provides mortgage-free homes to U.S. military veterans and their families.
In March of last year, Sgt. Howard Appleby was on a tour of Babcock Ranch, a solar-powered master-planned community in southwestern Florida. Turning a corner, he saw an open lot with a billboard with his name on it and a small crowd, there to celebrate the surprise groundbreaking of his new home. “I started crying, and my wife was in shock—we couldn’t believe it,” he recalls. “Everyone was clapping and waving the American flag, saying, ‘Welcome home!’”